We Generate Quote-Ready Home Improvement Leads for You

Deal directly – and exclusively – with customers who are actively looking for deals online

Generating more leads using the power of social media ads.

We help Home improvement businesses escape the competition on Google and instead leverage the power of Facebook ads. It's a new, untapped advertising platform that offers huge opportunity for the early adopters. That's how we make our clients win.

Average cost-per-lead reduction: 75%

We only work with home improvement companies. We only do Facebook and Instagram ads.

We are a construction-focused social media marketing agency that specialises in paid advertising campaigns. Our expertise lies solely in the construction industry, and we only work with brands within this space. Utilising Meta, we target and attract motivated and qualified potential customers who are ready to make a purchase.

Leads that convert over and over again. Quality.

We generate high-quality leads that convert consistently for our clients. Our team uses advanced strategies for target audience identification. Ensuring our clients achieve their goals with leads that convert repeatedly.

Our Process

Gather Content

In the initial step, we collect visuals that highlight your craftsmanship. these form the foundation of our strategy, serving to attract a greater number of Potential clients to your business

Launch the Ad

Next, we launch ads based on the content we've collected. These are strategically designed and placed on popular social media platforms to capture clients attention.

Get Leads!

Finally, we collect information from individuals who are genuinely interested in your services. Prioritising Quote ready leads and eliminating tire kickers.

Frequently Asked Questions

How quickly do I get to see results with your approach?

It takes us roughly 5 working days to get things set up for you and then we start running your ads. Results – in the form of booked appointments – can appear the first day your ads run. Although we would expect it to take a few days before the specific set-up we’ve created for you finally beds in. 

From there, we refine your ads as results come in, looking for small improvements in order to increase overall results. That can take 3 – 4 weeks. But you’ll be get sales in the meantime – and we’ll be aiming to run the size of campaign necessary to keep your company fully busy throughout. You need to be able to handle the increased results and orders before we begin your ad campaign.

Why do you use meta and tiktok only? There are many ads platforms – why not diversify?

Different platforms have varying levels of effectiveness for home improvement companies. Some, like Google ads, can be incredibly competitive and costly, while others may not yield desirable results. Our agency has a wealth of experience in this field and we have found that Meta ads are the most effective in generating high-converting leads for our clients in the construction industry. Our expertise in utilising the audience targeting tools on these platforms allows us to pinpoint the most relevant and engaged audiences, resulting in unbeatable sales conversion rates. By focusing solely on these platforms and working exclusively with construction brands, we have helped our clients add millions of dollars to their annual revenues.

Why don’t you work with construction companies making less than £100,000 a year in revenue?

We earn when you earn. Our success is based on your success. In the past, the new flow of customers has overwhelmed smaller companies and they’ve had to switch off their campaigns while they try to handle the new workflow. Which means they stop using our services until they work out how to run their own business.

We need companies who can handle the increase in business and keep the revenues flowing. 

Larger businesses – those that have exceeded the £500k mark – have already worked out how to handle larger volumes of work. Their processes are more robust. They have good people in place. 

For them, handling a fairly sudden uplift in business is a matter of expanding what they already do – rather than having to learn it all from scratch. 

No matter where you operate the business is all there. We want to work with clients who can handle it. 

Why must I qualify before I can work with you?

Small home improvements firms with a few years of experience will not be able to handle the sales we generate them. 

We’ve seen it before. 

They become overwhelmed. And so they have to switch off their ad campaign, regroup and try to work out how to handle this new situation. 

Which means our services are no longer required for a while – which isn’t good business for us.

Whereas bigger £1 – £10 million companies have already got things in order. 

Even if the new flow of leads is initially tough to handle, they’ll quickly adapt because they’ve already worked out their best processes, they already have good people in place… They simply need to upscale what they already do. 

Big brands don’t have to learn how to be bigger brands – they just have to expand their current set-up.

We earn our money when our efforts are earning you your money. 

Small companies switching everything off because they’re overwhelmed doesn’t help our bottom line. Our growth is tightly bound to yours so as new business comes in… we want to be sure you can handle it. 

What if you work with another brand in my area, won’t that hurt my business?

That won’t happen. 

Before we take on a new client we make sure they’re right for us. In other words we first qualify them (just like we qualify new clients for you).

Part of that qualification is: do we already have a client in the area you operate in?

We routinely refuse to take on clients because their business competes with an existing client’s business. 

So rest assured: if you are our client then we will not take on a new client in your area of operation. 

We offer a 100% return on investment guarantee. If we don't perform you don't pay. Simple as that.

Privacy Policy | Terms

© 2022 lazarmedia.agency. All rights reserved.